Around 1,000 Trinamool Congress leaders will be heading towards Bengal villages over the next 100 days as part of the party's first major programme ahead of the assembly elections in 2021. The idea is to strengthen the party's connect at the grassroot level, what was once its stronghold.
Announcing the initiative at a press conference, party chief Mamata Banerjee said that the party would decide who would visit where. The announcement was made after Banerjee's meeting with MLAs and other senior leaders.
The "Didi ko Bolo" campaign allows you to highlight any issue you feel the CM should know about. And guess what, "the reply could be through Facebook, WhatsApp, text or voice messages."